Part 4 / 5Château Cazebonne
Publish and schedule from mobile, in the middle of the vineyards
What was done
The application is designed mobile-first, because the material is captured in the field:
- taking a photo or video then editing on a template directly from the phone, with automatic compression before sending;
- voice dictation of the hook, then assisted reformulation to maintain the estate's tone;
- scheduling at the desired date and time, with a clear editorial calendar and moving a publication by simple editing;
- automatic sending at the scheduled time, without human intervention, and a log of what was sent.
Client benefit
An idea captured in the plot becomes a scheduled publication without going back to the office: the estate maintains a regular editorial pace even during the harvest period.
Results achieved
La publication est possible en mobilité de bout en bout, et le calendrier donne à tout moment une vue claire de ce qui est prévu sur les semaines à venir.