Part 4 / 5Château Cazebonne
Publish and schedule from mobile, in the middle of the vineyards
What was done
The application is designed mobile-first, because the material is captured in the field:
- taking a photo or video then editing on a template directly from the phone, with automatic compression before sending;
- voice dictation of the hook, then assisted reformulation to maintain the estate's tone;
- scheduling at the desired date and time, with a clear editorial calendar and moving a publication by simple editing;
- automatic sending at the scheduled time, without human intervention, and a log of what was sent.
Client benefit
An idea captured in the plot becomes a scheduled publication without going back to the office: the estate maintains a regular editorial pace even during the harvest period.
Results achieved
Publishing is possible on the go from start to finish, and the calendar gives a clear view at any time of what is planned for the coming weeks.
Written by
Jean-Baptiste Duquesne
Partner — SEO, GEO & CRM
A web pioneer since 1995 and founder of 750g.com (sold to Webedia). At Good Morning AI he leads SEO, visibility inside generative engines (GEO) and customer lifecycle work.